The brilliant strategery of Sarah Palin
Posted on 07/04/2009 06:22 am by kagranju
I’ve decided today that Sarah Palin is sort of a genius.
Unless the real reason she’s stepping down is that the National Enquirer is about to publish a cover story revealing that she’s actually a man who became a woman to escape his history as a Sandinista guerilla fighter, her resignation is flat-out brilliant. It’s certainly possible that she’s leaving her post in advance of some big, ugly, serious scandal becoming public, but I suspect not. And if not, then she’s made the best political move I can imagine in her plan to run for president in 2012.
Whenever I make a big decision, or help someone else make a decision, I always ask this question first, “what’s the downside?” If we ask that question about Sarah Palin’s decision to resign, there really isn’t one of any consequence. Sure, some (not all) Alaskans will be irritated. And some Americans will consider her a quitter. But as Palin begins to build her national organization in earnest, the pissy Alaskans will be equivalent to a few political gnats, and the folks in the lower 48 who will express their disapproval of her resignation don’t like Palin anyway, no matter what she does.
So those are the negatives. If there is any other downside, I am not seeing it. And of course, we Americans have a short attention span, and the “quitter” label just won’t carry any weight within a year, particularly since Palin is now an iconic figure who transcends any single action she takes.. Given who she is, and the passions she stirs in people, the relatively dull, bureaucratic fact that she decided to leave office early really won’t factor in the grand scheme of the Palin narrative
So what are the benefits to Palin? They are huge. First of all, her resignation offers the very basic positive of immediately freeing her from the ethical and logistical constraints that come with her office; as givernor, she can’t leave Alaska too often. She can’t raise money as easily. She has to deal with day to day tasks of actually governing, and she has to face the press scrutiny that comes with being a high-profile, sitting public official.
So Palin resigns yesterday, pointing to the truly unprecedented way she continues to be trashed in the media. She frames it as “best for Alaskans,” saying that the press has essentially driven her from office, and noting that she’s doing the honorable thing by walking away so that Alaskan government can regain some sense of peace and normalcy. Plus, even as she claims that her family’s privacy continues to be violated, she explicitly reminds us that her toddler has Down Syndrome, and she gets Good Mother points by saying she needs to spend more time with him.
Both the suggestion that she’s basically been forced out of office by the liberal media, and her stated plan to be some version of the saintly stay-at-home mama galvanize her admittedly limited, but very enthusiastic and cohesive base: the rightest of right wing Republicans, plus Evangelical Christians. They love her already; now she becomes a crusading martyr with a story to tell, and a comeback to plan. While her base doesn’t actually have enough votes on their own to get her elected, she can spend the next 18 months wringing every last penny they have to give out of them, money she can then parlay into a more comprehensive and well-financed campaign organization that will do its job of turning that money into votes outside of her base. For the next year and a half, Palin will be on the road continuously, speaking, rallying and passing the hat at churches, pro-life meetings, and gun advocacy groups. And when she’s not out there rallying her activist footsoldiers, she reinforces her mainstream GOP street cred with occasional Fox News analysis gigs.
It’s brilliant, I tell you.
Don’t underestimate Sarah Palin. Any woman who can calmly stare down David Letterman, without blinking, forcing a humiliating public apology out of a man who routinely makes lesser mortals weep via his withering excoriation is a woman with a plan. A big plan.
You wait and see.
















